Bobby “Sugar” Hinds (aka The Jump Rope King), age 91, of Madison, WI, died March 14, 2023, at his home. 

Bobby Hinds was born in Kenosha on September 22, 1931, was a 1951 graduate of Mary D. Bradford High School and attended UW-Madison on a boxing scholarship.

He married Joyce Harrington in 1955, and together they raised four children. He is survived by his wife Joy; and children: Jef (Jeanne), Jil, Juli, Jon (Jessica); and four grandchildren: Emily, Sean (Amy), Joelle and Jackie.

His storied career as UW boxer and legendary promotor of his Lifeline jump rope and gym company made him a local celebrity. He appeared on the Johnny Carson show in 1975, and was profiled by Charles Kuralt of CBS news in 1978, with a follow up in 2013. He donated jump ropes to the American Heart Association's fundraisers. He loved to rub elbows with celebrities but always wanted to help the underdog. He had a passion for art and history and taught us to never stop learning.

A celebration of Bobby's life is being planned for a later date.